Sleep Country USA's National "Go To Bed Early Day" Emphasizes Sleep for Health and Happiness
First Annual National Go to Bed Early Day Recognizes the Important Connection Between Being Well Rested and Having a Healthy and Happy Lifestyle

SEATTLE, WA, March 16, 2011 /24-7PressRelease/ -- Sleep Country USA, the largest mattress store in the Pacific Northwest kicked off its first annual National Go to Bed Early Day on Monday, March 14, 2011 to officially recognize the important connection between being well rested and having a healthy and happy lifestyle. On the heels of the National Sleep Foundation's National Sleep Awareness Week and the switch to Daylight Savings Time, Sleep Country USA celebrated National Go to Bed Early Day on Monday (March 14, 2011) - the first Monday after the Daylight Savings change.

Sleep Country established this day to help Americans recognize the importance of being well rested and to recoup the one hour of sleep lost by turning the clocks forward for Daylight Savings. "It's our way of encouraging everyone to take this day to establish a new sleep routine and make a conscious effort to go to bed earlier - whether it's one hour or twenty minutes," said Gina Davis, Director of Branding, Sleep Country USA. "Our goal was to get people thinking about how much sleep they are getting and to consider this as an opportunity to get into bed early - even if it's just to unwind before falling asleep."

Through this day, Sleep Country USA strived to promote the importance of good sleep
for better health, beginning with establishing consistent sleep routines to create a positive sleep environment, and most importantly, selecting a comfortable, supportive mattress for the best sleep possible. The company focus on getting a good night's rest is supported with more than 70 retail locations in the Pacific Northwest that offer customers the best selection of mattress brands for guaranteed comfort, superior customer service and the best price.

Press Release Contact Information:

Aaron Hilst
Revolution PR
Acct Mgr
4111 East Madison St
Seattle, WA
USA 98112
Voice: 2069322454
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